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Nandu’s Chicken, a Bengaluru-centered brand having a 60-calendar year legacy while in the meat field, aimed to establish itself as a leading participant within the local sector. Inspite of dealing with Competitors from set up brand names and lacking a digital presence, they necessary to rethink their approach. Positioning their items because the healthiest rooster in Bangalore, Nandu’s focused on supplying hormone and steroid-absolutely free selections.
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Nandu’s Chicken planned to achieve every single read more customer with its wide array of products. So, the brand name entered the retail sector and aimed to be the very best player while in the Bengaluru market.
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